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About this episode
Jordan Butler
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Summary
Matt Wyman sits down with Jordan Butler, a CEO and marketing pro, to talk about how AI is shaking up the world of marketing. Jordan dives into how teams can actually use AI to create better content, why critical thinking matters more than ever, and how marketing roles are changing fast. He also shares thoughts on finding the right balance between personalization and privacy, plus the key skills you’ll need to stay ahead in an AI-powered future.
The Closing Question
What is the human skill we need to build or improve to be successful in this new era?
Every Agent Odyssey episode ends here. Hear Jordan Butler's answer in the full conversation on Spotify or YouTube.